Pyramid spells out WiMAX revenue model for Sprint - Chart

Revenue Stream

Description

Data subscription

Traditional flat-fee monthly subscription similar to DSL and cable,and bundled with VoIP subscription

VoIP subscription

A flat fee for unlimited domestic calling for fixed service. If mobile VoIP, operator charges similar to traditional mobile voice plans. Bundled with data subscription

Ad hoc

Users pay per unit of time for unlimited usage.

Multimedia

A monthly subscription for a multimedia device, limited to specific equipment service partners and media web sites.

Equipment

Sales of PC cards and WiMAX-embedded devices by Sprint.

Wholesale

Lease of bandwidth or end-to-end network services for rebranding by a virtual operator, similar to an MVNO model.

Advertising

Revenue from companies such as google in exchange for information that they can use to match their advertising to a subscriber’s interest.

Source: Pyramid Research