Survey: WiMAX appealing to consumers

A new survey of U.S. wireless users from In-Stat says WiMAX offers the right mix of features and pricing to appeal to consumers. Business users, however, will present a bigger challenge for WiMAX providers because they require ubiquitous coverage.

"When respondents were presented with service examples and picked the one they most preferred, the one representing WiMAX was picked more than two-to-one over the one representing 3G cellular data. Service descriptions include information on coverage, network performance, pricing, and usage limitations," said In-Stat analyst Daryl Schoolar.

Other findings from the survey:

• Respondents are very interested in a wireless broadband service that will allow them to connect multiple devices under a single service plan.
• Respondents want a service that can meet both their at home and away Internet needs.
• Fixed broadband operators are vulnerable to losing subscribers to WiMAX.
• Survey respondents reported increased usage of public wireless broadband between 2006 and 2007, with expectations for further increases in 2008.

For more:
- check out this release

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